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Converted Organics Inc. Receives Award for Innovative Smartcube Packaging from Major Lawn and Garden Distributor
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EE Times
September 25, 2008
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Converted Organics Inc., announced today that the company was awarded the 2008 Arett Sales New Packaging Award for its innovative Smartcube(TM) flower and garden organic fertilizer packaging. Arett Sales is the premier distributor of lawn and garden products in the northeastern United States, servicing over 2,750 customers. Arett presented the award to Converted Organics during its Spring 2009 Product Showcase Trade Show, held September 15-16 in Atlantic City, New Jersey.

"Converted Organics is a well-deserving recipient of the Arett Sales New Packaging Award for 2008, and we are very excited about the opportunity their product line presents for Arett, our dealers, and for the industry in general," said Mike Mallon, Vice President of Merchandising and Marketing for Arett Sales. "Ultimately however, it is the consumer who wins, as they search for greener and more effective organic lawn and garden care products. Converted Organics' products are among the most unique we have seen, and our dealers responded overwhelmingly at our recent Open House trade show."

"Converted Organics is honored to receive the Arett Sales New Packaging Award, and we appreciate being recognized by such a prestigious and well-respected industry leader as Arett Sales," said Edward J. Gildea, President of Converted Organics. "Such acknowledgement of Converted Organics' commitment to innovation and excellence, which extends to every facet of our business, is very gratifying to our management team, as well as to our Company's stockholders."

Converted Organics is the sole user of the proprietary Smartcube(TM)packaging within the lawn and garden arena. The Smartcube(TM) packaging is unique due to its ability to stand upright and square. This ability maximizes presentation of the product, creating an instant "billboard" and a ready-made store display directly from the delivery pallet. The cube shape also reduces waste and maximizes the efficiency of storage and transportation.

About Arett Sales
Arett Sales, based in Cherry Hill, New Jersey, is a 56-year-old, family-owned Lawn and Garden and Consumer Products Distributor. With 40 salespeople, Arett offers over 5,000 items from its three warehouses, including its newest in Troy, OH (opening November 1, 2008) and ships to 20 states throughout the northeastern United States. Arett Sales has several other business divisions including Arett Outsource, which provides third-party fulfillment and supply chain solutions for manufacturers and retailers; The Works, an import product division with private label brands that include The Works, Apco, Christmas by Frosty and Terra Verde; Goodprod Sales, a professional lawn, garden and landscape division that sells directly to municipalities and lawn and garden professionals; National Prime Source, a partnership with other regional distributors which sells consumer products to national retailers throughout the United States; and Arett e-Solutions, an internet fulfillment business offering fulfillment for e-tailers and retailers throughout the United States.

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