At the centre of Elopak's well established range of packaging solutions is the Pure-Pak carton, the world's first paperboard carton. Today Elopak's packaging pedigree has been enhanced to include a range of plastic solutions as well.
Based in Norway, and wholly owned by the Ferd Group (one of Norway's largest privately owned industrial groups) Elopak is continually modifying its packaging expertise to match changing world demands for packaged food. Elopak's business is to break new ground at every level of packaging; processing standards, food science, logistics analysis, packaging concepts, all alongside a total systems approach which uniquely characterizes Elopak's contribution to the world of packaging.
Half a century of continuous development sees a truly global corporation operating on every continent. With in depth penetration through a network of market units and associates in more than 40 countries and customers in over 100, the Elopak Group seeks to bring its international expertise and product technology to new markets.
PACKAGING SOLUTIONS FOR CARTON AND PLASTIC BASED PACKAGING SYSTEMS
Elopak's Mission
To satisfy market needs for attractive high quality carton and plastic based packaging systems for non-carbonated fresh and long-life liquid food products. This will be achieved by continuous focus on consumer and customer satisfaction, innovation, operational efficiency and human capital development.
Elopak Company Strategy for Aseptic Liquid Food Packaging
Elopak will focus on and be the leading international player in the fresh and premium aseptic liquid food packaging market.
This will be achieved by:
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Continuous launch of product/systems developments and innovation
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Continuous improvement of operational efficiency
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Geographic expansion
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Establish a strong system portfolio in the growing long-life liquid food packaging segment to support long-term growth
ELOPAK'S ENVIRONMENTAL POLICY
Elopak is committed to the principles of sustainable development and will conduct its business with due respect for responsible resource management and protection of the environment.
Elopak's Environmental Objectives
We direct our efforts to:
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Be respected for our environmental responsibility
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Reduce the environmental impact of our products and services
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Influence the environmental impact in the total value chain
PRODUCTION OF USER-FRIENDLY PACKAGING
Elopak has been providing consumers with convenient, user-friendly packaging since 1957. We are packaging food, one of the world's most precious resources that must be well protected. It should reach consumers in high quality and low price.
Loosing food through bad packaging wastes far more resources than packaging itself. Put another way, efficient, modern packaging reduces the impact on our environment.
Continuously evolving, continuously responding to demand
Thanks to systematic development and improvement programmes Elopak today uses less material and less energy in its packaging systems, and is still able provide a greater choice of packs than ever before.
In close co-operation with producers and manufacturers in the whole supply chain we are working to continuously improve the design, resource use and efficiency of packaging.
The liquid carton board is 16% lighter than it was a decade ago, the aluminium foil layer for aseptic cartons is 30% thinner than 30 years ago and the stiffness of the board is 20% greater.
All Elopak's packaging can be disposed of safely in modern controlled waste management systems
Delivering the goods in prime condition
Consumers in the developed world purchase food and drinks where and when they want them. Because of packaging, these foods remain in prime condition from purchase date to use-by date. In less developed countries, up to half of all food is ruined before it gets to the consumer. In USA and Western Europe this figure is less than 3%.
Delivering the goods at the right price
Good packaging means lower prices for foods, because it reduces the cost of transport, distribution, storage and retailing and reduces the costs associated with food wastage.
Recycling Used Packaging
Used packaging can be recycled after having served its main purpose: protecting the food, and saving it from going to waste.
Fibre packaging, the beverage cartons, can be collected with other lightweight packaging material and sorted, - and the cellulose is recovered in a process called re-pulping. This involves nothing more complicated than hot water and simple process equipment. The recycled fibres are re-used in a variety of new paper products like office stationary, egg boxes, paper towels. When the cellulose fibres have been recycled a few times, the fibres become very short and are then used in corrugated packaging material.
Plastic materials can either be reused as raw material in the same type of plastic, or recycled into new plastic materials in a process called feedstock recycling.
Energy recycling of both the cellulose fibres and plastic materials saves new energy sources.
PACKAGING MATERIALS – Fibre Packaging and Plastic Packaging
Fibre packaging
Packaging made from cellulose fibres takes their raw material from the forest. The trees are all harvested in the northern coniferous belt, which means Canada, USA, Northern Europe and Russia. Most of the trees go to saw mills, only what cannot be used for saw timber, i.e. for house building and furniture making - is taken to specialised production facilities to be made into paper.
Plastic packaging
Plastic packaging takes their raw material from natural resources such as oil and natural gas. Plastics accounts for less than 5% of the global oil consumption, and packaging less than that. As the products can be recovered, either in an energy incineration facility or through material recycling, the resources are re-used with a high degree of efficiency.