TOP, a premium powder detergent in the market today, has reinvented its image with an improved formulation and packaging design to provide consumers with an even more superior laundry product.

The new improved Top detergent powder is now available in three variants – Super Colour, Super White and the new Super Hygienic.

While maintaining its anti-malodor efficacy which is backed by an exclusive technology from Lion Japan, the new improved Top now helps protect the fabric from early ‘aging’ and the colours from fading.

Fabrics ‘aged’ because of harmful chlorine in the water, which causes the colours to lose their brightness after continuous washes. The new improved Top formulation helps to capture free chlorine in the water, thus maintaining the bright contrast of the fabrics and ensuring that coloured clothes remain as good as new.

For consumers who are particular about general hygiene, Top Super Hygienic is formulated for high efficacy against bacteria. Lab tests from Lion Japan has proven that Top Super Hygienic kills 99.9% of bacteria present in clothes.

Consumers can now be assured that their laundry wash is more hygienically clean, smells fresher and lasts longer.

The new improved Top are available in 125gm (RM1), 1kg (RM5.50), 3kg (RM15.20) and 5kg (RM24.30) in all leading stores nationwide.