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A Plastic Canister Boosts Paint's Appeal
February 05, 2007
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Jokey's LD series for solvent-free paints addresses consumers emotionally

The paint industry has continuously improved its products' environmental compatibility in recent years. One milestone here has been the development of solvent-free paints whose significance will continue to increase especially in the DIY sector. In response, Jokey has developed the innovative LD packaging series. Free of conventional tinplate, its elegant design reveals the filled product's modern and environmentally compatible nature to consumers at the emotional level too.

Shapely and highly promotional

The well-formed plastic canister is an eye-catcher on paint shelves. The contour is defined by a sweeping upper edge and lid. The canister wall tapers slightly toward the bottom, where it is softly rounded and culminates in a fine yet stable base for the container. The harmonious overall appearance can be enhanced by a number of decorative options. The canister's transparent plastic material discloses the colour of the filled paint but can be tinted individually according to the customer's wishes. The canister and its lid can be furnished with effective advertising labels.

No spilt drops, no dirty fingers

The LD series is impressive not only in terms of appearance, but also functionality. Two clever design details ensure clean handling during painting. With the lid open, the canister's grooved upper edge serves to trap excess paint when the brush is scraped over the edge. The canister's outer wall remains clean – as do your fingers. The other smart feature is the lid's concave inner surface for conveniently placing the brush. A stamped symbol of a paintbrush indicates this convenience to the user.

Fully tight closure

For paint manufacturers, the plastic canister offers not only attractive marketing opportunities, but also a number of practical handling advantages during production, storage and transport. Especially noteworthy here is the easy stacking when empty or full. Technically, the canisters are absolutely reliable. The closure is airtight, making the contents immune to spoiling. This also precludes film formation on the paint surface.

Specialist for innovative packaging solutions

The containers are available in two capacities of 0.5 and 2 litres respectively. A curved plastic handle permits easy carrying of the 2-litre canister. Produced initially on an exclusive basis, the LD series is now available license-free to all paint manufacturers. This series is ideal for filling solvent-free paints, glazes and effect dyes; it is also suitable for other industrial applications in which high-grade materials need to be filled and packaged securely, attractively and economically. Jokey's development department continues to work intensively on further innovative packaging solutions for the paint industry.


Jokey Plastik GmbH

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