There is a growing need for well written content that not only covers a company’s offerings, but also is in lieu with the latest trends. The fact that The iDea Bar provides content development as an exclusive service provided through its associate company Right Write Services, proves this. The magnitude of companies involved in this business and the number of enquiries expresses how important this industry is and how essential it is to know to write it right! An important aspect of this industry is the training involved. While there are several institutes that provide training in niche aspects of content and writing, there is no institute that trains one in all aspects of content writing. Some institutes train you in technical writing, whereas some do in the journalistic manner of writing. But there are none that look upon content training with a broad perspective.
To be able to write well is increasingly becoming a prerequisite today. Those involved in Sales and Business Development need to be able to frame communication in the right manner; that apart, the proposal creation; presales documentation and case studies too require a good knowledge of writing. With Blogs, forums, social networking and the Internet in particular, globalization is at an unmatched peak right now and proper communication is needed now more than ever.
The iDea Bar is in the process of setting up an institute for content training in association with Right Write Services. This will be an institute that will cater to all aspects of content development and writing. Here, it won’t be just the technical aspect, or the journalistic streak that would be tweaked and enhanced. Here, people would be trained on how to write.
We cover:
- Content writing
- Content Training
- Niche training modules
- Corporate training
- Franchises
- Recruitment and placements