Through the years, tins have been known for their ability to keep numerous things fresh – from tuna to Altoids. Now, the functionality, versatility and retro vibe of tin packaging are bringing a “fresh” look to many [products] greeting cards and stationery items. Also tin-packaged products have a higher-perceived gift value than a paper card. Innovation is clearly a factor when it comes to tin-packaged products. Teresa Castle, owner and designer of Violette Stickers, knew from personal experience that tins would be the perfect way to create a completely new gift item. “I needed a way to make stickers into a gift,” she says, “and I remembered that when I was young, I had lip gloss in a tin and always loved it. Also, my mother used to collect Hallmark tins.” The concept quickly evolved, and soon Castle was combining stickers with tins to create an original product.

Reprinted with Permission from Allstate Can Corporation