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  Paper Details                 Browse papers by sector
Building Brand Equity: The Importance of Visual Appeal in Packaging
Author            :Ted Rulon-Miller and Greg Coughlin
Designation    :Marketing Manager for Specialty Films
Company        :Engelhard
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Biography
Ted Rulon-Miller is marketing manager for specialty films at Engelhard Corporation. He launched the company’s line of Aurora special effect films to the package and label design industry.

DVI European Plastics Converters EUROPEN Institute Of Packaging UK
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