June 2007  Welcome to Packaging IDeaS, Your Weekly Packaging Newsletter from Industry IDS 
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Food & Beverage Packaging
5-L PET Bottle of Edible Oil Debuts in China
Bericap developed a new closure for a 5-L (1.32-gal) edible oil pack for Kerry Oil Group, a leader in consumer pack edible oil in China.
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Propak Asia - Asia's Leading Processing, Filling & Packaging Event
ProPak Asia 2007, the 15th international processing and packaging technology exhibition and conference for the Asian region, has developed into becoming one of the most effective vehicles for buyers and sellers to meet in one location.
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Asda: Less Packaging will Fund Price Cuts of £13m
Asda has revealed that its program to cut food packaging will save it £13 million this year and the money will be reinvested in price cuts.
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Vintner Seals Wine Bottles with Invisible Ink and a Kiss
With concerns growing about counterfeiters, Napa Valley vintners are turning to high-tech fraud prevention so customers can feel confident they’re taking home genuine wine.
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Supplier News
New Autobag CTS4000 Clean Towel System Bags 4000 Towels Per Hour
Automated Packaging Systems Ltd.
Automated Packaging Systems has introduced the new Autobag CTS4000 Clean Towel System, which is capable of bagging up to 4,000 towels per hour in semi-automatic mode.
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Efficient Robotic Packing Speeds Soft Drinks Manufacture
Motoman Robotec GmbH
Three robotic packing cells developed by Motoman Robotics and supplied as turnkey systems to Calypso Soft Drinks, has enabled significant improvements in efficiency.
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Packaging Technology
Tessera Unveils World’s First Wafer - Level Camera Technology for Mobile Phones
Tessera Technologies, Inc., a leading provider of miniaturization technologies for the electronics industry, announced OptiML WLC, a new wafer-level camera technology.
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Amkor Unveils Industry's Most Comprehensive Packaging Technology Roadmap
In keeping with its 35-year history of enabling advances in semiconductor technology to reach the system level, Amkor Technology unveiled the industry's most comprehensive packaging technology roadmap.
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RFID, Bar Codes and Pharmaceutical Authenticity
The European pharmaceutical industry plans a pilot program next year to test the effectiveness of its proposed anti-counterfeiting scheme. It will feature a two-dimensional barcode printed on packaging during manufacture rather than RFID.
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Editorial

Asda, Wal-Mart's largest overseas subsidiary, is saving £13 million this year by cutting back on food packaging. It’s a win-win situation as, apparently, the savings translate into price cuts for customers. Asda has already cut the price of a four-pint milk bottle by 15p.

In order to curb counterfeiting, vintner Ann Colgin has turned to high-tech fraud prevention. She signed a deal with Eastman Kodak Co. on a system that employs invisible markers added to inks.

Read the next issue of our newsletter for more packaging updates.

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Author Ted Mininni
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One of the most challenging aspects of establishing a communication hierarchy for products or services that are complex is the organization of the information hierarchy in the packaging.
 
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